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Hyundai Overview: Traveling Back in Time
A genuine rags to riches story, Chung Ju-Yung of South Korea grew up in a poor farming family. His family's financial struggles and his position as the eldest of seven children meant Chung had to help put food on the table. He started selling wood in town, discovering his knack for business and plotting the first of several escape attempts. On the last of these attempts, the 18-year-old Chung found work at a rice store, later taking over the store at 22. Despite several profitable years for the store, the effects of the Second World War forced it to close its doors.
Although Chung returned home, he refused to accept failure and shifted his attention to the automotive world. First working as a mechanic, Chung built a stellar reputation in the area throughout the 1940s. Then, following Korea's liberation from Japan, he launched his next business––the Hyundai Engineering and Construction Company––in 1947. For Chung, the name was fitting since Hyundai means "modern times," and Chung intended to usher the country into a new era of modern transportation.
Coincidentally, Hyundai did precisely that when the South Korean government awarded the company several construction contracts to rebuild the country's vital transportation infrastructure, one of which was the Kyeong-bu expressway. As Hyundai mobilized South Korea, the company turned its attention to automobile production with the launch of the Hyundai Motor Company in 1967. A year later, Hyundai partnered with the Ford Motor Company and opened the world's largest integrated automobile manufacturing facility at Ulsan.
The Ulsan plant opened production with the Ford Cortina, which was so successful throughout Europe that Hyundai designed its own model––the Pony. Designed as a "car for the people," the Pony made its official debut in 1975 and put Hyundai on the map in the automotive industry. The Pony's success in Argentina, Colombia, Belgium, Greece, and numerous other countries prompted Hyundai's international expansion to North America in the 1980s. The timing proved perfect as the Pony landed on Canadian soil in 1984, becoming the top-selling car in the market and officially launching Hyundai's reputation in Canada.
Don't Miss These Used Hyundais
One of the great things about shopping with River City Hyundais is our extensive inventory of used Hyundais. Our experience in the automotive business has taught us that every customer has unique needs. For example, a sedan like a used Hyundai Elantra might be ideal for one commuter, while another is better suited to the Sonata Hybrid. Fortunately, we've got both options and plenty of others right here on our lot.
Along with these models and their hybrid counterparts, you'll also find unique hatchbacks like the Veloster that give you the handling of a sedan with additional cargo room. Our inventory of crossovers and SUVs is also plentiful and ranges from compact models like the used Hyundai Venue and Kona to best-sellers like the Tucson and the used Hyundai Santa Fe. But what if you're looking for something larger to meet your family's needs? You'll find plenty of space and so much more in a Hyundai Palisade, a three-row SUV that delivers exceptional handling and impressive efficiency at any speed.
So, which model will you choose? The best way to answer that is by getting in the driver's seat. Our team is happy to give you as many test drives as you need. This is the only way to narrow your search and get a better feel for everything Hyundai offers. For example, the Tucson might be at the top of your list, but after test driving the Santa Fe, you realize that you love its spaciousness and the stability of its larger size. This is why we encourage you to do more than look at our inventory; we encourage you to take it for a drive.
Who We Are
Hyundai is known for its progressive and pioneering spirit; after all, it mobilized and modernized South Korea before setting its sights on global expansion just decades later. We like to think that we share this progressive spirit here at River City Hyundai. How so? Like Hyundai, we believe in setting new standards of excellence in the automotive industry; only our standards have everything to do with our customers.
We know that you have dozens of dealerships to choose from, so we celebrate every customer who decides to shop with us by delivering the VIP treatment. Shopping with us means investing in the River City Hyundai team, and that's a decision we don't take lightly. With that investment comes our promise to deliver a hassle-free car-buying experience rooted in integrity, respect, and transparency. We believe that buying a Hyundai should be exciting, and we're here to guarantee as much.
Our goal is to help you find the perfect Hyundai for your needs. We've discovered the best way to do that is to build a genuine relationship with you. As we get to know more about your driving needs and budget, we'll show you the inventory that meets your criteria so that no time is wasted. Then, once you say "yes" to the perfect Hyundai, we'll walk you through the buying process with transparency so that you know what you're paying for and what you're getting before the deal is final.